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Why You Shouldn’t Try To Sell Your Own Home

Every once in a while I come across someone who feels that they’ve done enough research, watched enough HGTV episodes, and seen enough YouTube tutorials that they can now sell their own home.

They want to save money. I get it. But let me explain some very straightforward reasons why it’s never a good idea. 

#1 A lot of people won’t bother looking. 

Nationwide, only 8% of people attempt to sell their own home, and since it’s not common, most buyers are naturally intimidated by it. The buyer might perceive the sale to be a liquidation, foreclosure, or some other serious flaw associated with the home. Perception is reality. If you want to sell your home for more, you want to make sure it’s shown in the best light possible. 

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#2 Most Buyers Will Only Buy Using An Agent 

Buyers don’t pay commissions when they buy a home, so they have no vested interest in buying a home without an agent.  This means that the buyer will have someone to protect their best interest, but you will not - Even though you’ll be paying their agent’s commission!

#3 Agents Can List The Home On The MLS 

Realtors®  also have access to the MLS, which means that the home will get even more exposure. First, other agents, who also have access to the MLS, will see the home and inform their buyers. Second, popular sites like Zillow and Redfin, which get their content directly from the MLS, will expose the home to even more buyers. But none of that happens, without being listed on the MLS first.

 

If you’re hesitant about signing with an agent. My advice: don’t be. Just be honest. I always take the time to understand how my sellers are feeling, what they’re afraid of, and their goals for getting the home sold.

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